According to the General Statistics Office, in the first eight months of this year, Vietnam welcomed nearly 11.4 million foreign visitors, a surge of 46% year on year, and an increase of 1% over the same time in 2019 before COVID-19 pandemic broke out. After the summer season, localities have worked hard to further improve their tourism products and services, creating more highlights and uniqueness as well as distinguishing characteristics for their destinations to become ready for the year-end and New Year seasons. By 2030, Ho Chi Minh City expects to become a leading destination in Asia with the image of a city that is “open-young-vibrant-exciting-looking towards the future.” To that end, the City’s Department of Tourism will strengthen cooperation with the media, including CNN TV Channel of the US to spread more videos on the city’s tourism. Meanwhile, the Department of Culture, Sports and Tourism of Binh Thuan has optimised the role of the province’s smart tourism portal to providing more support to tourists in accessing information. The Mekong Delta city of Can Tho has been going for sightseeing and experience products associated with local culture. The city aims to welcome 6.1 million visitors in 2024./.