Son Tay is one of the five satellite towns of Hanoi with the main functions of cultural, historical, ecological tourism, and commercial services on the basis of preserving traditional cultural heritage. The pilot aims to tap on potential and uphold cultural heritage in the area. The pedestrian zone has helped expand trade, services and tourism activities, contributing to socio-economic development, especially tourism, and preserving cultural heritage values of the locality. The pedestrian street lures over 10,000 visitors, even 25,000 - 30,000 every Saturday, thanks to the attraction by special art and cultural programmes. Over 200 cultural, art and sports programmes are organised regularly with the active participation of the town’s Culture, Information and Sports Centre, and art clubs and groups. The number of tourists spending weekend time in tourist attractions and resorts around the town and hotels in the area surged by 20-30%./.