A promotion programme will be held in Sydney, Melbourne and Brisbane, Australia, from May 11-17, to promote tourism in Vietnam and Ho Chi Minh City to Australian tourists, according to Nguyen Thi Anh Hoa, director of the Ho Chi Minh City Department of Tourism.
HCM City (VNA) – A promotionprogramme will be held in Sydney, Melbourne and Brisbane, Australia, from May 11-17, to promote tourism in Vietnam and Ho Chi Minh City to Australian tourists,according to Nguyen Thi Anh Hoa, director of the Ho Chi Minh City Department ofTourism.
Specifically, the programme will take placeat Jackson Sydney Harbor Luxury Cruise, Sydney on May 12, Crown PromenadeMelbourne on May 15 and Brisbane on May 17, she said.
Entiled “Roadshow Vietnam – Ho Chi MinhTourism in Australia 2023", the event will be jointly organised by thedepartment, the Vietnamese Embassy in Australia and Consulate General ofVietnam in Sydney.
It is expected to draw the participation ofmore than 200 delegates from organisations, agencies, travel companies andpartners from Australia, along with 20 representatives from departments,airlines, leading travel agencies and hotels of HCM City.
The event is intended to enhance engagement and createbusiness opportunities between Australian and Vietnamese travel businesses tomeet and discuss tourism partnerships.
Visitors to the event will have the opportunityto get an insight into famous destinations as well as enjoy traditional musicperformances.
Introduction about major festivals and events in HCM City in2023, new tourism products and B2B meetings will also be included.
According to the HCM City Department of Tourism, Australia isone of the important tourism markets for Vietnam and HCM City.
In 2019, nearly 300,000 Australian visited HCM City and more than 130,000 travelers came to the citylast year, accounting for 3.5% of the total number of visitors to the southernmetropolitan.
Australia is among the top ten markets withthe highest number of 🃏tourists in Vietnam and HCM City in recent years./.
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Poster of the event (Photo: organiser) 
