Hanoi (VNA) – Localities nationwide are accelerating digital transformation to create breakthroughs in the tourism sector.
Businesses in the northern province of Ninh Binh are providing tourism information via websites and the portal of the provincial Tourism Department, the provincial information centre for tourism promotion, and social media platforms such as Facebook, Tiktok, Youtube and Zalo.
Director of the provincial department Bui Van Manh said difficulties in digital transformation in tourism remain ahead and measures to ease them are needed.
In order to turn tourism into a pillar economy and Ninh Binh into a major tourism hub of the country, the province will digitalise the statistical indicator system of the𓄧 sector on the back of big data while connecting the local reporting system with the inter-provincial and national ones.
A tour of Ho Chi Minh City (Photo: VNA)
Manh suggested several solutions, including raising awareness of State officials and business owners about digital transformation, linking database with localities, improving the quality of infrastructure and service quality, offering specific guidelines to localities, and training workforce as a breakthrough to solve the problems.
According to him, linking State management agencies on tourism from the local to the central level and travel companies is necessary to develop smart tourism ecosystem concertedly.
Industry insiders need to understand that digital transformation is not only about technology, but also in management, approaches and marketing, he said.
Deputy Director of the Ho Chi Minh City Tourism Department Le Truong Hien Hoa said the department is embarking on the 2020-2030 smart tourism project. Most recently, the city has also applied digital technology in management.
Under the project, the department built a database of tourism services and improving experiences for tourists and residents.
Hoa added it also launched a smart tourism app on Android and iOS, upgraded its portal, and operated the website popularising the city’s tourism at www.visithcmc.vn.
The updates on tourism activities have been regularly posted𝔉 on social media such as Facebook, Youtube, Instagram. Tours are also offered on e-commerce floors like Shopee and Traveloka./.
Thousands of small and medium-sized enterprises in Binh Duong will receive support to effect digital transformation from the province People’s Committee and Ministry of Planning and Investment.
The Department of Science and Technology and the Department of Tourism of the northern port city of Hai Phong held a workshop on August 26 to seek breakthroughs in local tourism amid the fourth industrial revolution.
Digital transformation has been essential for the tourism sector in the post-COVID-19 period by optimising operations, cutting expenses, improving efficiency, and attracting more visitors.
Ho Chi Minh City is coordinating with the World Bank (WB) to develop a data management strategy, aiming to help the city better cultivate data for governance works, said Vo Thi Trung Trinh, Deputy Director of the municipal Department of Information and Communications on August 30.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
Illustrative image (Photo: VNA)
A tour of Ho Chi Minh City (Photo: VNA)
