The event is the only specialised exhibition in Asia, focusing on fresh fruits, vegetables, agricultural products and industry-related value chains across the region. This year, it attracted 750 exhibitors from 20 countries and regions. Their presence at the trade show is hoped to promote Vietnamese fruit and vegetable product brands, thus increasing the export of Vietnam's key fruit and vegetable products to countries around the world, especially those in the Northeast Asia region. Vietnamese enterprises have been eyeing Northeast Asia as the market has a large population with high incomes. Recently, during the State visit to China by Party General Secretary and President To Lam, Vietnam signed a protocol on exporting fresh coconuts and frozen durians to China./.