The Berli Jucker Corporation (BJC), a leading retailer of Thailand, is implementing new plans to penetrate Vietnam’s retail market, with a contract worth from 1 to 3 billion Baht (about 32 – 96 million USD), President of the BJC’s Management Board 💧Aswin Techajaroenvikul said on August 29.
The Berlღi Jucker Corporation (BJC)🍎, a leading retailer of Thailand, is implementing new plans to penetrate Vietnam’s retail market, with a contract worth from 1 to 3 billion Baht (about 32 – 96 million USD), President of the BJC’s Management Board Aswin Techajaroenvikul said on August 29.
If the contract is signed with a Vietnameseretail corporation, the BJC will expand the supply network to 200,000stores from the current 50,000, becoming a leading supplier in Vietnam, an important step to expand its retail system in all member countriesof the Association of Southeast Asian Nations. Its annual sales in Vietnam are expected to reach 5 billion Baht, up 150 percent.
The Thai corporation now owns a glass factory and a tissue factory in Vietnam . It holds many opportunities to develop consumer products in the country.
The BJC is seen as one of the big businesses in the retail industry inThailand , with a staff of 50,000 people. Its annual turnover isabout 10 billion Baht.-VNA
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