The north central province of Quang Binh, known for the UNESCO World Heritage Site Phong Nha Ke Bang National Park, is working to promote its tourism potential by fostering links with other localities to create new tourism products and attract more tourists. Endowed with stunning natural landscapes like untouched white sandy beaches and UNESCO World Heritage Site Phong Nha Ke Bang National Park, coupled with excellent cuisine, Quang Binh province poses huge potential for tourism development. Quang Binh has affirmed its tourism prestige as it welcomed 3.3 million tourists in 2017 and the number is estimated at 1.8 million in the first six months of the year, including 85,000 foreigners. Appraised by international media and experts as one of the leading worth-experiencing destinations in the world, Quang Binh is an attractive place for tourism investors. The locality is channeling efforts in promoting sustainable tourism development in companion with improving local livelihoods. The province’s tourism sector has joined hands with the Departments of Culture, Sports and Tourism of the Mekong Delta city and provinces to improve efficiency of state management and tourism promotion, and build mutual tourism products to attract more tourists.-VNA