Microsoft Mobile Vietnam on June 18 officially inaugurated its firstauthorised reseller store in Vietnam, which is run by its local partnerFPT Corporation.

The store is located at No. 63 Ly Thuong Kietstreet, Hanoi. It will sell the corporation's products, including Lumiaphones, feature phones, as well as Microsoft software products such asOffice 365.

At the store, customers can also experience andunderstand integrated data access on mobile devices and the latest newsupdates on Microsoft's applications and services at Live ExperienceTable area.

"Vietnam is a key focus market for phone businesses.Microsoft has made significant investments in changing the brand fromNokia to Microsoft and the new re-branded store is a first step in thatdirection," said Vinod Muralidharan, Chief Representative of MicrosoftMobile in Vietnam.

"The Lumia products are now manufactured byMicrosoft and carry the same quality assurance as before. The featurephones continue to be produced by Microsoft under the Nokia brand.Microsoft is investing in re-branding hundreds of retail stores inVietnam in the coming weeks as a commitment to Vietnamese consumers andpartners."

Speaking at the opening ceremony, Microsoft VietnamGeneral Director Vu Minh Tri said that the inauguration is a premise forthe corporation to offer its personal computing and cloud services toindividual users through Lumia phones and Office 365.

He alsosaid that the cooperation between Microsoft and FPT will create a solidfoundation for what the enterprise is set to bring to Vietnamese marketwith Windows 10 launch in the coming weeks.-VNA