HCM City (VNA) – The Vietnam International Electronics and Smart Appliances Expo (IEAE) 2025 officially opened in District 7 of Ho Chi Minh City on May 29, drawing the participation of more than 350 companies from China and Vietnam.

The exhibition, jointly hosted by the Vietnam National Trade Fair and Advertising Company (VINEXAD) and the Chaoyu Expo company at the Saigon Exhibition and Convention Centre (SECC), covers nearly the entire value chain of the consumer electronics and small home appliance industries.

IEAE 2025 offers a dynamic platform for trade connection, catering to the diverse demands of international buyers and visitors. One of the key highlights of the exhibition is the wide variety of products available directly from manufacturers, including consumer electronics, home appliances, and electronic components.

The expo features leading Chinese market trendsetters such as Dongguan Ketikesi Culture and Technology Company, Foshan Shunde Stelang Electric Appliance Co., Ltd, and Henglong Innovative Housewares Co., Ltd. Prominent Vietnamese names such as FPT Shop, Phong Vu, and Sunhouse are also present.

At the opening ceremony, To Ngoc Son, Deputy Director of the Department of Foreign Market Development under the Ministry of Industry and Trade, said IEAE 2025 provides an effective platform to boost business networking, helping with market development and competitiveness improvement.

He highlighted Vietnam as an attractive destination for multinationals operating in high-tech and electronics sectors, underlining the country’s young and skilled workforce and strong economic growth.

Mo Sijian, Vice President of Chaoyu Expo, called the electronics and home appliance sector an important pillar of the global economy. He noted that IEAE has become a flagship annual event in Vietnam, contributing to sustainable industry growth as well as business cooperation between Vietnam and China.

Running until May 31, IEAE 2025 also includes a series of industry workshops and seminars involving renowned experts, associations, and organisations from both Vietnam and abroad. Discussions focus on global trends, technological innovation, value chain collaboration, and management strategies aimed at helping businesses enhance competitiveness and seize opportunities amid global producti🌌on shifts./.