As many as 500 kilograms of fresh lychees from Luc Ngan district innorthern Bac Giang province will arrive at a French airport on themorning of June 4, the first export of its kind to the European country,the Vietnam Embassy in France's Trade Office has revealed.
The embassy’s Commercial Counsellor Nguyen Canh Cuong shared that hisagency has launched the initiative of bringing Vietnamese lychees toFrance for almost a year since hearing of distribution difficultiesfacing growers back home due to heavy reliance on export to China.
He first learned that the fruit, which is normally imported to Francefrom South Africa and Madagascar, is popular with French people.However, barriers lie in the importer’s requirements on plantquarantine and costly shipment.
Thanh BinhJeune, a French-based importing business, has helped Vietnamese lycheesfind a foothold in the country through technical support anddistribution chains in Paris and Lyon.
MichelPierre, a French agricultural engineer who is currently in charge of aMadagascar’s project on lychee preservation and export to France andthe EU, has come to Bac Giang and Hai Duong to transfer relevant lycheeprocessing technology and to train local technicians.
If the first export gains a positive market response, Jeune willlaunch a second shipment within the month. The company expects totransport the goods by sea to cut costs when the processing techniqueallows the fruit to stay fresh for five weeks. Eight tones of lycheeare hoped to reach French consumers this year.
According to Cuong, successful exports to France will pave the way for entering neighbouring markets.
He shared his wish that next year, Vietnamese lychee producers willexpand their distribution network, and the technology transferred byMichel Pierre can help Vietnam boost other local fruit exports to theEU.-VNA
The embassy’s Commercial Counsellor Nguyen Canh Cuong shared that hisagency has launched the initiative of bringing Vietnamese lychees toFrance for almost a year since hearing of distribution difficultiesfacing growers back home due to heavy reliance on export to China.
He first learned that the fruit, which is normally imported to Francefrom South Africa and Madagascar, is popular with French people.However, barriers lie in the importer’s requirements on plantquarantine and costly shipment.
Thanh BinhJeune, a French-based importing business, has helped Vietnamese lycheesfind a foothold in the country through technical support anddistribution chains in Paris and Lyon.
MichelPierre, a French agricultural engineer who is currently in charge of aMadagascar’s project on lychee preservation and export to France andthe EU, has come to Bac Giang and Hai Duong to transfer relevant lycheeprocessing technology and to train local technicians.
If the first export gains a positive market response, Jeune willlaunch a second shipment within the month. The company expects totransport the goods by sea to cut costs when the processing techniqueallows the fruit to stay fresh for five weeks. Eight tones of lycheeare hoped to reach French consumers this year.
According to Cuong, successful exports to France will pave the way for entering neighbouring markets.
He shared his wish that next year, Vietnamese lychee producers willexpand their distribution network, and the technology transferred byMichel Pierre can help Vietnam boost other local fruit exports to theEU.-VNA
