Ample room for Thailand, Vietnam in MICE tourism cooperation
Thailand is striving to become a centre for MICE (Meetings, Incentives, Conferences, and Exhibitions) tourism in Southeast Asia, and considering Vietnam as one of its potential partners for cooperation in this field.
According to an official of the Thailand Convention and Exhibition Bureau, MICE tourism is showing a strong recovery and starts to play a positive role in the Thai economy after several years of difficulties caused by the COVID-19 pandemic.
In the first half of Thailand's 2024 fiscal year (from October 2023 to March 2024), Thailand welcomed 636,694 foreign MICE tourists. In this period, Vietnam ranked seventh in terms of the number of foreign MICE tourists to Thailand with 20,446 visitors.
The Thai bureau is currently implementing the "Cambodia-Vietnam-Thailand Economic Corridor" project to develop a sea route connecting Koh Chang in eastern Thailand with Cambodia's Sihanoukville and Phu Quoc island of Vietnam. This can become a cross-border route for foreign MICE tourists to carry out the "one trip three countries" programme./.
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