Innovation has been seen as a critical stepping stone for technological mastery and unique product development, helping enterprises build strong brands, according to the Ministry of Industry and Trade (MoIT).
The Viettel Military Industry and Telecoms Group (Viettel) has, for the 9th consecutive year, been honoured as one of the 100 most valuable Vietnamese brands in 2024 by Brand Finance - the world's leading brand valuation consulting company.
The 100 most valuable Vietnamese brands in 2024 were honoured at a ceremony held by Consultancy Vietnam Brand Purpose and global consultancy Brand Finance in Ho Chi Minh City on October 11.
Fifteen Vietnamese banks have been named among the world’s top 500 banking brands recently announced by the global leading brand valuation consultancy Brand Finance, according to the Vietnam Banks Association.
With a value of 498 billion USD in 2023, the national brand of Vietnam was placed 33rd out of 121 countries ranked by Brand Finance, defining a strong position in the international market.
Building national brands is important to help local businesses engage deeply in the global value chains and establish reputation in the world’s market, experts have said.
Brand development is key to the global market for Vietnamese products. Various brand development activities have been undertaken over the years, with driving force being the Vietnam National Brand Programme.
National flag carrier Vietnam Airlines was honoured in two categories of Vietnam's most valuable airline brand and business with the best brand strength growth at a ceremony in Hanoi on August 15 to announce Vietnam's top 100 most valuable brands in 2023.
The Vietnam National Brand Week 2022 kicked off in Hanoi on April 20 with a forum held to call for overseas Vietnamese (OV) entrepreneurs’ support for promoting Vietnamese goods and brands.
The Vietnam Bank for Agriculture and Rural Development (Agribank) climbed 16 spots to 157th in the 2022 Brand Finance Banking 500 ranking, which features the most valuable and strongest banking brands in the world.
With an overall brand value growth of 49 percent, Vietnam’s banking sector is one of the fastest growing in the world, according to Brand Finance’s latest report on the most valuable and strongest banking brands globally.
The brand value of Military Industry-Telecoms Group (Viettel) reached 8.758 billion USD, moving up a total of 99 places to reach the 227th position in the 2022 list of the world’s 500 most valuable brands.
Vietnam has performed strongly in optimising soft power to enhance the value of domestic product trademarks, according to Vu Ba Phu, head of the Vietnam Trade Promotion Agency at the Ministry of Industry and Trade (MoIT).
The Vietnam Prosperity Joint Stock Commercial Bank (VPBank) has jumped 37 spots to enter the Brand Finance’s top 250 in rankings of the world’s most valuable banks in 2021.
The Military Industry-Telecoms Group (Viettel) moved up 32 places to the 325th in the 2021 list of the world’s 500 most valuable brands recently released by the brand valuation consultancy Brand Finance.
The Vietnam Bank for Agriculture and Rural Development (Agribank) jumped 17 spots to rank 173rd in the recently announced Brand Finance Banking 500 list for 2021, which featured the most valuable and strongest banking brands in the world.
Vietnam has posted the fastest-growing national brand this year, with value surging 29 percent to 319 billion USD, on the list of the world’s 100 most valuable national brands compiled by the London-based independent brand valuation and strategy consultancy Brand Finance.
